weDesiign’s Privacy Policy
1. Introduction
weDesiign (“weDesiign”, “we”, “us”, or “our”) provides marketing and consulting services and operates the website www.wedesiign.co.za (the “Site”). We respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act 4 of 2013 (“POPIA”) and, where applicable, other relevant data protection laws.
This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, and what rights you have regarding your information. By using the Site or engaging our services, you agree to the collection and use of information as described in this Policy.
2. Who We Are
weDesiign is a marketing and consulting services provider based in South Africa, trading via the website www.wedesiign.co.za. For the purposes of POPIA, wedesiign is the “responsible party” for personal information collected through the Site and in the course of providing our services.
3. Information We Collect
We collect information in the following ways:
3.1 Information you give us directly
When you fill in our contact form or otherwise get in touch with us, we may collect:
- Your full name
- Your email address
- Your phone number
- Any other details you choose to include in your message (e.g. company name, project details)
3.2 Information collected automatically
When you visit the Site, we automatically collect certain technical information through cookies and similar tracking technologies, including:
- IP address and approximate location
- Browser type, device type, and operating system
- Pages visited, time spent on pages, and referring/exit URLs
- Interactions with our ads and content (via Meta Pixel)
See Section 6 for full details on cookies and tracking.
4. How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and communicate with you about our services
- Provide, manage, and improve our marketing and consulting services
- Send you information you have requested, where you’ve consented to this
- Understand how visitors use the Site, so we can improve its content and performance
- Measure and improve the effectiveness of our advertising campaigns
- Comply with our legal and regulatory obligations
- Protect the Site, our business, and our users against fraud or misuse
5. Our Legal Basis for Processing
Under POPIA, we only process your personal information where we have a valid basis to do so, such as:
- Consent — for example, when you submit our contact form or agree to cookies
- Legitimate interest — for example, to understand and improve how our Site performs
- Performance of a contract — where processing is necessary to provide services you’ve engaged us for
- Legal obligation — where we are required by law to process or retain information
7. Third-Party Services
We use the following third-party tools to operate and improve our Site:
7.1 Google Analytics
We use Google Analytics to collect anonymised statistics about how visitors use our Site. Google may process this data in accordance with its own privacy policy. You can learn more or opt out at policies.google.com/privacy.
7.2 Meta (Facebook) Pixel
We use the Meta Pixel to understand the actions visitors take on our Site after viewing our Facebook or Instagram ads, and to build audiences for future advertising. Meta processes this data in accordance with its own data policy. You can learn more at facebook.com/privacy/policy.
9. Data Retention
We keep personal information only for as long as necessary to fulfil the purposes outlined in this Policy, or as required by law. Contact form enquiries and related correspondence are generally retained for as long as needed to manage our relationship with you, and thereafter as required for legal, accounting, or reporting purposes.
10. Data Security
We take reasonable technical and organisational measures to protect your personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
11. Your Rights Under POPIA
As a data subject, you have the right to:
- Be notified that your personal information is being collected
- Access the personal information we hold about you
- Request correction or updating of inaccurate, outdated, or incomplete information
- Request deletion or destruction of your personal information, where applicable
- Object to the processing of your personal information
- Withdraw consent, where processing is based on consent (e.g. marketing emails)
- Lodge a complaint with the Information Regulator of South Africa
To exercise any of these rights, please contact us using the details in Section 15. You may also lodge a complaint with the Information Regulator at inforegulator.org.za.
12. Children’s Privacy
Our Site and services are not directed at children, and we do not knowingly collect personal information from children without the consent of a parent or guardian, as required under POPIA. If you believe a child has provided us with personal information, please contact us so we can remove it.
13. Cross-Border Data Transfers
Some of the third-party tools we use (such as Google Analytics and Meta Pixel) may process data on servers located outside South Africa. Where this occurs, we take steps to ensure such transfers comply with POPIA, including relying on service providers that maintain appropriate data protection standards.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The updated version will be posted on this page with a revised “Last updated” date. We encourage you to review this Policy periodically.
15. Contact Us & Information Officer
If you have questions about this Privacy Policy, or wish to exercise any of your rights under POPIA, please contact us:
- Business name: weDesiign (Pty) Ltd
- Website: www.wedesiign.co.za
- Email: elandre@wedesiign.co.za